Snapchat Geo-Filter for your Wedding Day
Something Old, Something New, Something Borrowed, Something Blue… & a Snapchat Geofilter.
How do you keep guests talking about your Wedding for years to come? A breathtaking venue, a DJ who kept everyone on their feet dancing all night, and a Snapchat geofilter. Creating a custom Snapchat geofilter for your big day is the latest wedding trend and is a great way to make your mark on a social media channel where every second counts. New to the Snapchat game? What is a Snapchat geofilter?
According to The Daily Dot… “Snapchat has allowed creative users to dream up and submit for approval their own community geofilters since the end of 2014. And people have responded in droves. Unlike vomiting rainbows lenses or a color filter, a Snapchat geofilter can only be accessed in specific locations (hence the “geo”). Which is why they usually apply to neighborhoods, landmarks, or special events.”
Cool, right? But, getting the wedding geofilter of your dreams is harder than it looks. These following guidelines, with careful planning and preparation, will help you get the Snapchat stamp of approval. Ready, set, snap:
- Keep it Original: Steer clear of logos & trademarks and keep your artwork 100% original. Stay away from photographs and #hashtags.
- Stick to the Numbers: Snapchat has outlined the following guidelines for its geofilters:
- Get Creative: Snapchat’s Community geofilter site offers downloadable Photoshop & Illustrator templates. Once downloaded, keep designs “visually interesting and compelling.” Keep the filter simple, transparent and usable for day and night.
- Built your Geofence around the Wedding Venue & Write a Description
- Submit & Wait for Snapchat’s Response: Snapchat estimates the approval process should take about one business day. Design rejected? Don’t panic–
“While Snapchat won’t detail why submissions get rejected, a few simple tweaks can often go a long way. Try resizing your geofence a bit larger or writing a better description. Try testing your geofilter against different photo backgrounds. Is any text too dark or too light? Try using a different font or color, or scaling your design down a notch” says The Daily Dot.
Approved? Congrats! We look forward to receiving a geofiltered Snapchat from your special day.